Pandora’s Neocracy #3, The future of mobile communication

Communicating, interacting and participating by means of mobile apparatus is booming; social networking, banking, navigating, watching (delayed) television. The mobile communication trend seamlessly fits in the development in which more than one media is available and used (crossmedia) to provide in the (information) needs of civilians and consumers. It also has an impact on the social and commercial development.

Tagged with: neocracy, mobile, communication,

Is social media making us less social?

A famous Dutch comedian once said:,, When we invented the calculator, we got worse at calculating. Could it be that because of communication technology we got worse at communicating?”. Making things easier often means we get worse at thing, we need to practice. Our brains need the exercise to tackle more difficult problems later on. For Example: if you wanted to say something to your auntie, that lives on the other side of the ocean, you’d send a letter. You would think long and hard on what and how to say it. Your brain gets to exercise. You’re being creative. You’re message would hold meaning. Some of this is because the medium used is the letter, which enables you to think before you communicate. And because of the slower pace of life people had time to think about their message. If you’d go to a bar the messages of people would therefore be more thought over. Because people would be used to think before sending their message, at least a fraction longer then now. In making it easier to send your message to someone else and the demand of modern society to react fast, the message becomes less thought through. Communication has gotten more volatile. We see it every day. Combine this with the anonymity of the internet and you’ve got a cacophony of un-thought-through messages. Every moron with an opinion can be part of an intelligent discussion. And smoothly the norm is transformed to; Say anything, anytime, anywhere, anyhow. So the quality of communication has gotten less.

Tagged with: social, communication, social media,

Communication management and Crossmedia

Why would we bother about crossmedia? Why not just apply internet, TV, radio, print and events; isn’t that the same as crossmedia? I don’t think so! Crossmedia is not just about media, it’s about communication. The word ‘’medium’’ means that it is between two other things and connects them; a sender and a receiver in this case. Connecting, that is what media can do. Two or more people connect and consequently form a duo, a group, an organisation, and a network.

Tagged with: communication, loyalty, crossmedia,